In 2016, I joined MaizenBrew, the University of Michigan affiliate site for the University of Michigan to design and produce high-quality graphics that support the digital storytelling of Wolverine athletics. I specialized in creating content across articles, social media platforms, and livestream materials, ensuring every asset remained in line with established brand guidelines. By developing original podcast logos and championship badges, I helped drive a significant increase in both website traffic and social media interactions. In 2017 I introduced livestreamed content to the site, developing the full broadcast package for both YouTube and Twitch livestreams, a concept that the team still uses today.